Jesse Lingard’s long-awaited home debut for FC Seoul did not disappoint, breaking the K-League’s all-time attendance record and solidifying his star power in Asia. A staggering 51,670 fans packed the Seoul World Cup Stadium, surpassing the previous record by a significant margin, to witness the former Manchester United player don the FC Seoul colors.
The hype surrounding Lingard’s arrival was palpable. A designated “Lingard Zone” set up outside the stadium saw hundreds queuing for hours before kick-off, eager to snag the Englishman’s jersey. This immense enthusiasm reflects the transformative impact Lingard’s signing has had on FC Seoul.
While Lingard entered the Gyeongin Derby against Incheon United as a substitute, his every touch on the pitch was met with thunderous applause. The record-breaking attendance serves as a testament to the immense commercial pull Lingard brings and the potential he holds to elevate the K-League’s global profile.
“This is a watershed moment for the K-League,” says renowned football analyst Kim Sun-ho. “Lingard’s star power has not only broken attendance records but also generated significant buzz around the league internationally. This can pave the way for attracting more established players and further propelling the K-League onto the global stage.”
Lingard’s impact extends beyond the pitch:
FC Seoul’s average attendance has reportedly doubled compared to the previous season.
The club boasts a surge in social media following, becoming the first Korean team to surpass 100,000 YouTube subscribers.
While the sporting outcome of the match (FC Seoul lost 2-0) might not have been ideal, Lingard’s debut undoubtedly marks a historic chapter for the K-League. His presence promises to not only elevate the league’s competitive landscape but also significantly boost its commercial appeal in the years to come.